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Financial Services/ Fintech


Why crypto's future rests on CX

Since Bitcoin’s release in 2009, cryptocurrencies (cryptos) have been grabbing the headlines. In the last few…

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4 min read

Cybersecurity in financial services: Keeping data safe in the cloud has never been more urgent

With more financial organisations investing in cloud-based customer service solutions, protecting customer data has become a vital component of security and a key concern for the C-suite in 2023 as many financial services leaders ramp up their investment in customer service.

Article
4 min read

Why CX is a key differentiator in the rise of embedded finance

Embedded finance has become a hot topic in the last few years, offering new revenue streams…

Article
9 min read

5 digital banking customer experience trends to consider for 2024

Banks that consistently optimise the customer experience grow faster. Here are trends and best practices to help guide your CX strategy – and drive customer relationships that last.

Article
5 min read

Why great CX is the doorway to success with open banking for financial services firms

Open banking allows non-banking organisations to offer financial services to customers via application programming interfaces (APIs).…

Women in Leadership

At Zendesk, we care about creating an inclusive environment for all leaders, in particular women leaders, so that we can celebrate achievements, provide networking opportunities and collaboration to help support women in CX and beyond.

Article
4 min read

Unlocking the power of conversational AI in banking and finance

Bank branches used to be commonplace on most high streets across Europe. Now, they’re becoming increasingly…

Article
4 min read

Digital lending leads the way

Since smartphones were first introduced in the early 2000s, digital platforms have dramatically changed the way…

Article
5 min read

How insurance firms can go for growth in changing times

There are three key trends that are currently shaping the way we look at insurance. First,…

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